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761. Strategic Marketing Management

by Dolan (Robert J).

Publisher: Boston Harvard Business School Publications 1991Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 DOL.

762. Marketing Management :Analysis, Planning, Implementation and Control

by Kotler (Philip).

Edition: 8Publisher: Delhi Prentice-Hall of India Private Limited 1995Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 KOT.

763. Making Global Deals :What Every Executive Should Know About Negotiating Abroad

by Salacuse (Jeswald W).

Publisher: New York Times Books 1991Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 SAL.

764. Entry Strategies for International Markets

by Root (Franklin R).

Publisher: New York Lexington Books 1994Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 ROO.

765. Mastering The Digital Marketplace :Practical Strategies for Competitiveness In The New Economy

by Aldrich (Douglas F) | Kearney (A T).

Publisher: New York John Wiley and Sons 1999Availability: Items available for loan: Kumaraguru College of Technology (1). Location(s): MGCL Shelf No 1046-1051 658.8 ALD.

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